August 4, 2025

Narayanan Subramaniam
AI tools like ChatGPT, Gemini, and Perplexity are reshaping how traffic reaches websites. But you won’t see this in GA4 or Search Console. Over 60% of sites already receive traffic from AI-generated results—and most brands have no idea it’s happening. 🤖
If your content isn’t being cited by these systems, your competitors are claiming that visibility.
In this comparison, we dive into two platforms designed to solve that problem: Otterly.ai and Scriptbee GEO.
We’ll break down features, pricing, and most importantly—how each helps you track, analyze, and grow your presence in AI search.
Why You Need an AI Visibility Platform
AI discovery is now outpacing traditional Google search. ChatGPT, Perplexity, Claude—they’re acting as search engines. But they don’t show links. They generate answers and cite a few sources.
You can’t rely on GA4 or GSC to tell you:
Which prompts surface your brand
What pages AI engines are crawling
How you compare to competitors in AI search
This is where Scriptbee GEO and Otterly.ai come in.
Otterly.ai vs Scriptbee GEO: Quick Overview
Feature | Otterly.ai | Scriptbee GEO |
---|---|---|
Core Purpose | Brand safety & monitoring | Full AI visibility + content execution |
AI Engines Tracked | ChatGPT, Gemini, Bing | ChatGPT, Claude, Perplexity, Gemini, Google AI |
Prompt-Level Tracking | ✅ | ✅ |
AI Crawler Detection | ❌ | ✅ via real-time logs |
Sentiment Analysis | ✅ | ✅ |
Hallucination Detection | ✅ | ❌ |
Visibility Score + Trends | ✅ | ✅ with deeper insights |
Content Optimization Tools | ❌ | ✅ via Contentbee |
Integration | Email + basic API | Zapier + CMS + Contentbee |
Best For | PR and brand teams | SEO, content & growth teams |
Pricing | Starts at $29/month | Starts free, scales with usage |
1. Brand Visibility Tracking
How Otterly.ai does it:
Otterly tracks brand mentions across AI outputs like ChatGPT and Google AI Overviews.
It monitors:
Direct brand mentions
Sentiment (positive, neutral, negative)
Incorrect facts (AI hallucinations)
Competitor mentions
It runs tests using prompts to determine when and how you’re being cited. Useful, but limited in scope and speed.
How Scriptbee GEO tracks visibility:
Scriptbee GEO goes deeper:
Tracks live prompts that surface your brand
Detects when AI crawlers access your pages
Measures visibility by prompt and domain
Benchmarks against your competitors
And if you’re not getting cited, you can use our AI content writing tool Contentbee to rewrite or improve content—without switching platforms.
2. Insights & Reporting
Otterly.ai’s Reporting:
Weekly brand mention reports
Link tracking from AI sources
Competitive mentions and keyword data
But it doesn’t tell you what to do with the data—it’s purely observational.
Scriptbee GEO’s Reporting:
Real-time updates on visibility changes
Share of voice by brand and topic
Sentiment trends across AI engines
Crawler logs by URL
Recommendations piped into Contentbee
Scriptbee's AI Visibility Platform doesn’t just show you what’s happening — it tells you how to fix it.
3. Competitive Benchmarking
Otterly.ai’s comparison tools:
Compare mentions side-by-side
Track brand sentiment vs competitors
Basic share-of-voice graphs
But it doesn’t dive into topics, query types, or how their content structure differs.
Scriptbee GEO’s competitive intelligence:
Topic-level benchmarking
Visibility leaderboards
Competitor prompt tracking
Content gap suggestions powered by AI content tool Contentbee 🐝
You don’t just see who’s winning, but you see how they’re winning, and what to do next.
4. AI Content Optimization
Otterly.ai:
No content rewriting or editing features. Suggestions must be implemented separately.
Scriptbee GEO + Contentbee:
This is where Scriptbee shines.
When visibility drops:
GEO detects the issue
Flags affected content
Sends rewrite suggestions to Contentbee
You edit + republish directly
Performance is tracked in GEO again
Everything stays in one ecosystem—from problem to solution. Sit back and watch how your content starts ranking in AI Overviews and gets cited by the most popular generative engines.
5. AI Traffic Analytics
Otterly.ai:
Only tracks mentions — not actual AI crawler traffic. You won’t know what content is being consumed by AI tools.
Scriptbee GEO:
Tracks real AI visits to your site
Logs which engines read which pages
Highlights top pages accessed
Shows AI discovery trends over time
Includes competitor visit insights
You finally get visibility into what input AI engines are using to generate answers.
6. Pricing Structure
Plan | Otterly.ai | Scriptbee GEO |
---|---|---|
Lite | $29/month (10 prompts) | Free (25 pages, basic tracking) |
Standard | $189/month (100 prompts) | $59/month (100 pages + Contentbee) |
Pro | $989/month (1000 prompts) | $199/month (500 pages, API access) |
Trial | 14-day free trial | Unlimited trial, full access |
Scriptbee GEO includes more in every tier—and adds optimization, content rewriting, and full AI tracking without added cost.
Final Verdict: Otterly.ai vs Scriptbee GEO
Goal | Best Tool |
---|---|
Monitoring brand mentions only | Otterly.ai |
Full-stack AI search visibility + growth | ✅ Scriptbee GEO |
If you’re serious about leveraging AI-generated search for growth, Scriptbee GEO gives you everything you need: real-time tracking, prompt insights, and a built-in AI SEO tool via Contentbee.
✅ Try Scriptbee GEO for Free
No credit card.
Unlimited trial.
Built-in prompt tracking, crawler logs, and optimization.
Book your free demo today.