AI Search Strategy

AI Search Strategy

AI Search Strategy

AthenaHQ Alternative: Scriptbee for Practical GEO Tracking

AthenaHQ Alternative: Scriptbee for Practical GEO Tracking

AthenaHQ Alternative: Scriptbee for Practical GEO Tracking

October 13, 2025

Chiara Hiller

AthenaHQ Alternative
AthenaHQ Alternative
AthenaHQ Alternative

AthenaHQ is an AI search visibility platform built by former Google Search and DeepMind experts, with pricing starting at $270/month.

We built Scriptbee as a more accessible alternative: an AI search analytics platform that provides GEO tracking, citation monitoring, and analytics integration - for teams that need comprehensive visibility insights without enterprise-level pricing.

If you're evaluating AthenaHQ but are concerned about cost or need specific integrations like analytics, here’s an honest comparison.

TL;DR

  • AthenaHQ pricing: $270–$2,000+/month, annual commitment required, no free trial

  • Scriptbee: More accessible pricing for small-to-medium teams

Both track: ChatGPT, Claude, Perplexity, Gemini and appearances in Google AI Overviews. Scriptbee includes: Google Analytics, Search Console, Google Ads integration, Site Audit tools. Also it offers some GEO features like Prompts, Visibility tracking, Citations, Platform analysis, Domain monitoring. That makes it a great fit for small-to-medium businesses, enterprises, teams needing analytics integration and all budget-conscious operators.

What Is AthenaHQ?

AthenaHQ is an enterprise-grade GEO analytics platform designed for large brands. Founded by former Google Search and DeepMind experts, it offers sophisticated analytics to monitor brand presence in AI-generated search results.

Key AthenaHQ Features

  • Olympus Dashboard: Share of Voice metrics and GEO scores

  • Prompt Analytics: Tracks which prompts trigger brand mentions

  • Competitor Benchmarking: Compares brand performance

  • Sentiment & Quality Analysis: Evaluates tone of AI mentions

  • Multi-Engine Coverage: Monitors ChatGPT, Claude, Perplexity, and others

  • AI-Generated Action Center: Provides automated recommendations

  • Source Intelligence: Identifies citation sources

  • Content Gap Identification: Highlights opportunities

AthenaHQ Pricing 💰

Plan

Price

Notes

Lite Plan

$270/month

Annual subscription required

Growth Plan

$545/month

Annual subscription required

Enterprise Plan

$2,000+/month

Customizable

Free Trial

Not available

AthenaHQ’s pricing model positions the platform as an enterprise-focused solution. The the Lite plan alone costs $3,240 per year and requires a full-year commitment. For many small teams, this becomes a barrier to entry.

Why We Built Scriptbee AI Search Platform

We’re founders who scaled businesses in competitive markets like India and Germany. When evaluating GEO tools, we noticed that most were priced and built for enterprise budgets. In 2025, even getting started with marketing requires juggling multiple tools — analytics, SEO, ad tracking, and content optimization.

That’s why we built Scriptbee: an AI search visibility platform that integrates with the tools teams already use, delivering GEO insights and analytics in one accessible place. Our goal was simple: Make AI search visibility practical and affordable.

What Scriptbee offers 🐝

GEO Tracking Tool

From our GEO module:

  • Prompts: Track which queries trigger your brand

  • Visibility: Monitor brand presence across AI platforms

  • Citations: See where you’re being mentioned

  • Platforms: Multi-platform tracking

  • Domains: Domain-level monitoring

This means Scriptbee can track multiple domains - a key need for agencies or businesses with multiple brands - without adding complexity.

GEO and SEO Tool with Analytics Integration

Unlike AthenaHQ, Scriptbee connects directly with your analytics ecosystem:

  • Google Search Console for keyword and query performance

  • Google Analytics for behavior and traffic insights

  • Google Ads for paid visibility

  • Site Audit for technical SEO health

Content Tools

Scriptbee’s content section brings together everything needed for strategy:
Articles, Personas, Topic Clusters, Content Strategy, and Keywords, letting teams go from idea to execution seamlessly. This is a big advantage over other GEO tools and makes Scriptbee the best Peec AI Alternative, too.

Platform Coverage

Scriptbee monitors all major conversational AI engines - ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews - to give businesses a unified picture of brand performance across AI-generated search results.

Core Differences: AthenaHQ vs Scriptbee Pricing

Aspect

AthenaHQ

Scriptbee

Starting Price

$270/month

$59 / month

Annual Commitment

Required (Lite & Growth)

Save up to 33 %

Enterprise Tier

$2,000+/month

Custom Enterprise Plan

Free Trial

Contact for availability

AthenaHQ’s expensive pricing creates a barrier for startups and smaller teams, while Scriptbee’s GEO pricing model scales with your needs — no annual lock-in required.

Analytics Integration

Integration

AthenaHQ

Scriptbee

Google Analytics

Search Console

Google Ads

Site Audit

Semrush

Ahrefs

This is a crucial distinction. According to BrightEdge (2024), 54,5 % of AI citations come from pages that also rank well on Google.
That means traditional SEO and GEO visibility are deeply connected and Scriptbee’s ability to integrate analytics with AI tracking gives you actionable visibility data in one place, without switching tools.

What AthenaHQ does well

It’s important to be transparent about where AthenaHQ stands out.

Its AI-Generated Action Center gives teams automated recommendations, making it ideal for enterprises that want prescriptive guidance instead of manual analysis. AthenaHQ’s founding team of former Google and DeepMind experts also adds strong credibility for organizations that value vendor pedigree and technical depth.

For large brands, AthenaHQ’s higher-tier plans include white-glove onboarding and dedicated support - though Scriptbee offers the same enterprise benefits.

Where Scriptbee is the better AthenaHQ Alternative

Scriptbee focuses on integration and practicality. Rather than operating as a standalone platform, it connects directly with Google Analytics, Search Console, Site Audit, Semrush, and Ahrefs.

This approach enables marketing and SEO teams to align the AI Search Visibility Tool with their existing workflows, no redundant dashboards or duplicate data.

What began as solving our own pain points evolved into a data-first platform designed to help small and medium teams act strategically. Scriptbee gives recommendations on how to optimize and empowers teams to make their decisions backed by unified data.

Choosing the Right SEO- and GEO-Platform

For small-to-medium businesses, Scriptbee is the clear choice. Its integrated analytics, accessible pricing, and multi-domain GEO tracking make it perfect for lean teams managing multiple channels.
If you already use Google Analytics, Search Console, or Semrush, Scriptbee’s native integrations mean less tool juggling and more actionable insight.

AthenaHQ, meanwhile, remains a solid choice for large enterprises that want AI-generated recommendations, enterprise onboarding, and vendor pedigree. If budget is not a constraint and prescriptive automation is the goal, AthenaHQ may still be worth the premium.

Our Philosophy 🐝

By combining traditional SEO with AI-driven visibility tracking, Scriptbee helps teams understand where they’re being mentioned, why, and how to improve their position across AI-driven search.

We believe most businesses don’t need enterprise complexity to achieve enterprise outcomes.

Scriptbee is built for the majority: small-to-medium teams that need comprehensive GEO tracking, seamless integration with existing analytics tools, and accessible pricing. Our custom Enterprise Plan is specifically made for big corporations.

In general, every feature we ship is tested on our own growth before we offer it to customers. Because we build tools we actually use. We believe in technology that amplifies human expertise, not replaces it.

Are you ready to try the best AthenaHQ Alternative and start winning at GEO? Book a free AI Search Consulting and Demo Call with our Scriptbee Experts. We'd be happy to support your growth journey. 🤝

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