Heka Health boosted Inquiries with AI-Powered SEO revamp
Digital wellness platform transforms user experience while reducing content creation costs
Heka Health
India
Content
May 2025
Heka Health: What do they do?
Managing comprehensive digital marketing with a tiny team is incredibly challenging!
Heka Health is a small health and well-being startup, struggling with limited resources, inconsistent SEO strategy, and the competition with larger competitors for valuable search rankings.
On their innovative digital platform they deliver comprehensive wellness solutions focused on health tracking and personalized programs. They offer wellness program design, health tracking technology, behavioral change strategies, and more for users that want to sustainably improve their health.
But with just 3 team members and the founder handling most marketing duties, the Heka Health team faced a critical challenge: creating a digital presence that can compete in the crowded wellness marketplace.
The Challenge
Heka Health faced many obstacles:
Suboptimal website structure hindering search engine indexing
Lack of strategic content targeting high-intent keywords
Founder overwhelmed with marketing responsibilities alongside product development
Limited ability to research competitor strategies and content gaps
"We had a small team and lacked the technical SEO knowledge and resources to create an effective digital presence that could compete."
The Solution
Scriptbee is THE AI operated marketing agentcy for small teams.
Heka Health was the perfect use case for a:
Complete website restructuring with optimized URL patterns for improved indexing
New content strategy targeting competitor traffic with high-intent keywords
Well-researched blog content with sources and proper citations for authority
Automated publishing system with monthly strategy calls with creative teams
The formula was set for success:
Technical SEO expertise + Competitor targeting + Content automation = Organic growth
The Results
After a short amount of time, the transformation already yielded convincing metrics:
15% increase in organic inquiries from targeted search traffic
Redirected significant competitor traffic through strategic keyword targeting
Better search visibility across primary wellness categories
Automated content strategy with minimal team involvement
—> Also read about how to grow your e-commerce business with AI SEO tool contentbee
Beyond the Numbers
With the help of Scriptbee's AI agents and SEO writing tool, Heka Health has achieved:
Search authority in competitive categories
A sustainable content system with minimal team resources
Freed the founder to focus on product development
High-quality research-based content
"With Scriptbee's agents handling our entire SEO and content strategy, our tiny team can now compete with much larger wellness platforms while focusing on what we do best - building great products."
We're proud and happy that our tool could support the Heka Health team.
Team size doesn't have to limit growth potential — strategic automation and expert SEO implementation can level the playing field against much larger competitors.
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